Clay secures a brand new spherical at a $3B valuation, sources say

Clay, a gross sales automation startup, has raised a Collection C spherical at an approximate $3 billion valuation, led by CapitalG, in response to three sources with data of the deal.

Clay and CapitalG didn’t reply to a request for remark. 

The brand new spherical comes only a month after the New York startup introduced that it’ll enable most of its workers to promote a few of their shares at a $1.5 billion valuation. That secondary deal, often called a young provide, was led by Sequoia, which agreed to buy as much as $20 million in worker inventory.

Whereas it might appear that workers who bought shares at a a lot smaller value than the corporate is price now received a foul deal, they’ll probably have one other probability to promote extra inventory at a better valuation subsequent yr. Kareem Amin, Clay’s co-founder and CEO, informed TechCrunch in Might that he hopes to do tender gives on an annual foundation.

Clay was based in 2017, but it surely didn’t hit its stride till a number of years in the past, when Amin determined to pivot the startup’s focus to empowering salespeople and entrepreneurs with AI, serving to them uncover key information and automate their go-to-market methods. Clay permits salespeople to search out and replace potential buyer lists and write customized outreach emails. 

In the present day, Clay’s instruments are utilized by hundreds of consumers, starting from giant corporations like OpenAI, HubSpot, and Canva to over 100 small consulting companies that assist different companies make the most of Clay for his or her go-to-market efforts.

The corporate competes with gross sales tech platforms together with ZoomInfo, Lusha, and Apollo.io, in addition to newer choices Unify and Widespread Room. 

In addition to Sequoia, current traders in Clay embody Meritech Capital, Boldstart Ventures, Maple VC, First Spherical Capital, and Field Group.